Mandatory Courses Brief Description

1st Term MBA:

Financial Accounting

Objectives: Accounting is the means of measuring business success. This course is designed to teach MBA students how to read and analyze financial reports from a critical perspective. We will refer to different accounting regulations and discuss the impact of alternative valuation criteria and accounting choices on financial statements.

Course Content: Overview of the international and national accounting regulations; Primary financial statements: balance sheet, income statement and cash flow statements; Basics of the accounting technique: methodology and conventions; Conceptual framework, generally accepted accounting principles and valuation criteria of main assets and liabilities; Operations between a company and its shareholders: capital increases, stock splits, treasure stock, and dividends; Analysis of financial statements: liquidity, activity, risk, profitability and valuation ratios; Consolidated accounting: equity method, minority interests and goodwill.

Marketing Management

Objectives: Marketing is the main business function. It is through marketing activities that companies create and deliver products and services as well as satisfy customer needs. The course main goal is to introduce students to the key concepts and tools in marketing management. The course is designed to capitalize in the diverse background of full time international MBA students. All students, regardless of academic background and training should be able to follow all classes. All students, even if they have some experience with marketing management, should get something out of the course.

Course Content: Consumer Behaviour, Segmentation, Targeting and Positioning; Company, Strategy and CRM; Competition; Marketing Research; Pricing Strategy; New products and Brand Management Over the PLC; Integrated Marketing Communication; Distribution Strategy and Channel Management; Global Marketing; Marketing Ethics; Marketing in Recessions.

 

People and Organizations

Objectives: Building on your practical experience, the course aims to analyze and discuss the causes and consequences of functional and dysfunctional organizational behaviors. The course presents the major topics of work psychology in a managerial approach and suggests that every manager is an “organizational behaviorist”.

Course Content: People and organizations: Seeing the big picture; Looking at the individual: Dispositions, personality and networking; Job satisfaction ≠ work motivation; Motivation @ work; Organizational justice and citizenship behaviors; Teams and teamwork; Leaders and leadership; Organizational culture; Organizational change; Cross-cultural organizational behavior; Leading strategically.

 

Uncertainty and Decision Making

Objectives: This course is designed to make first-year MBA students aware of the importance of using data and quantitative techniques to make informed management decisions in uncertainty contexts. In this process, some fundamental statistical techniques will be introduced. Topics include decision analysis, probability, random variables, statistical estimation, regression, analysis of variance and forecasting. Management cases are used extensively to illustrate the practical use of modeling tools to improve the management practice.

Course Content: Graphical display of data and descriptive statistics; Introduction to Probability; Common probabilistic models; Decision Theory; Sampling; Estimation methods; Analysis of variance; Regression analysis; Forecasting.

 

2nd Term:

Finance

Objectives: Introduce the fundamental principles of Corporate Finance. Focus on value creation and measurement, the importance of risk evaluation and its impact on value and the main determinants of corporate capital structure. Strong emphasis is made on project valuation.

Course Content: Introduction to Corporate Finance; Time-value of money; Capital budgeting; Risk and return in capital market; Market efficiency and corporate financing decisions; Capital structure: theory and practice; Capital budgeting for the levered firm; Dividend policy.

 

Markets and Competition

Objectives: The objective of this course is to provide the fundamentals of an economic approach to business decision problems. The problems are, therefore, analyzed from the perspective of the firm and the manager’s decisions. We will cover the most fundamental questions for firms in markets, including cost analysis, strategic decisions in firms with market power, and dealing with market regulations.

Course Content: Markets: Demand, Supply and Prices; Elasticities and Surplus. The basics of Costs; Production and Costs; Firms and Markets; Managing in Competitive and Monopolistic Markets; Market Failures and Market Interventions; Managing with Strategic Interactions; Managing with Strategic Interactions: Price Competition; Collusion and Cartels; Pricing Strategies with Market Power; Competitive Strategy with Game Theory; Adverse Selection and Markets; Signaling; Auctions.

 

Processes and Operations Management

Objectives: Processes and Operations Management (POM) can be defined as the systematic direction and control of the processes that transform inputs into finished goods or services. This course is designed to provide the students with an understanding of the foundations of operations and the key issues that are critical for their success, as well as to introduce the tools needed to analyze operational practices and performance of both service and manufacturing organizations. The course will tackle processes and operations from both the strategic and operational perspectives and highlight the competitive advantages that operations can provide to the organization.

Course Content: Processes, operations, strategy & competitiveness; Design, analysis and management of processes; Supply chain management; Quality management; Innovation and new product development – implication for POM.


Strategy and Value Creation

Objectives: This course offers an integrated perspective about how to deal with the problem of articulating an effective strategy for a company, paying attention both to its unique characteristics and to the structure of the industries where it operates. The first part of the course discusses how to deal with competitive strategy decisions, i.e., how to approach the problem of formulating an effective strategy for a company in a given industry, when the objective is to maximize the company’s value creating potential. The second part of the course discusses how to deal with corporate strategy decisions, i.e., decisions that determine the boundaries of the company and the industries where it competes. Particular attention is paid to the choices that determine the vertical boundaries of the company, to its incentives to engage in product or geographic diversification, and to the motivations and difficulties associated with strategic alliances. The third and final part of the course deals with the relationship between strategy and organization, discussing both the traditional strategy-structure-systems paradigm and the more recent purpose-process-people approach.

Course Content: Competitive Strategy; Industry Structure and Rivalry; Creating and Sustaining Competitive Advantage; Corporate Strategy; Strategy and Organization.

 

3rd Term – MIT Immersion:

Global Compliance and Ethical Issues

Global Markets and Strategy

Leadership as Acting

Managing Technological Innovation and Entrepreneurship

Organizational Process

 

4th Term:

Value Based Management and Control

Objectives: The course aims at developing skills related to Performance Measurement and Management Control. At the end of the course students should be able to understand the need of setting up control systems, techniques and tools in the way of doing so and how to use these control mechanisms in making relevant economic decisions.

Course Content: Managerial Accounting techniques: opportunity cost, fixed vs variable, traditional cost allocation; Decision Making and Control: budgeting, ABC, decision making; Organization and Control: Balanced Scorecard, agency and performance measurement, transfer pricing, executive compensation.

 

Students must choose one of the two integrative courses: Entrepreneurship or Business Consulting

Entrepreneurship

Objectives: The course covers the essential topics on entrepreneurship, including the entrepreneurial mindset, organization of entrepreneurial ventures, technology transfer, market analysis, marketing of innovation, creating and managing entrepreneurial teams, managing growth, intellectual property and licensing, business plans, new venture financing and venture capital funding. Our goal is to provide participants with an outstanding and intense training experience, enabling a profound transformation, cultural and technical, in the way they rationalize and analyze the market and profit potential of new ideas, products, technologies or services.  In order to make this experience more applied and intense, participants should be directly involved, in group work, in the development of a new business idea, elaborate the corresponding business plan and participate in a number of elevator pitch sessions.

Course Content: Entrepreneurial Process; Key Ingredients of Successful New Ventures; Market Selection and Technology-Market Transfer;  Value Innovation and Market Creation; Defining the Marketing Plan and the Business Mode; Key Ingredients of a Business Plan; Real – Life Problems in Entrepreneurial Ventures;  What do investors look for in a new venture?; New Venture Financing; Elevator Pitch Sessions


Business Consulting

Objectives: The Business Consulting course aims at a better understanding of the consulting industry. It is a project-oriented course in which students are expected to act as consultants to solve a real business problem. To do so, the first session is used to evaluate students’ industry preferences in order to form groups of three to five participants that will work together on a given project for the whole duration of the course. The rest of the time, students are in direct contact with the client firm and follow their own project.

Course Content: Methodology Presentation; Analysis of the Consulting Industry and Firms; Consulting Company Presentations; Group presentations step 1: Identification and work plan; Group presentations step 2: Disaggregation; Group presentations step 3: Validation; Group presentations step 4: Recommendations

 

5th Term:

Business Case Competition

Entrepreneurship or Business Consulting (continuation)